The discovery phase is an essential step.  It is during this phase that we gather crucial information about your business, your goals, your target audience, and your competition. We get to know you and your project. 
What’s your vision? What is your brand identity, selling points and objectives? We also analyze your existing online presence and conduct research to gain insights into your industry and competitors.

We develop a comprehensive strategy based on the gathered information from discovery period. We use this to define your target audience, set specific goals, and determine the most suitable digital marketing channels and tactics to achieve those goals. We create a marketing plan outlining the content, advertising, SEO, social media, and other strategies to be implemented.

We put our plan into action.  We design and develop your website if you don’t have one, optimize it for the search engines and create engaging content.  We setup advertising campaigns across the relevant platforms. 

We use Analytics and tagging so we can track, tweak and optimize your campaign all the way through.  We track key metrics such as website traffic, conversion rates, engagement levels, and return on investment (ROI).
We identify areas of improvement and apply data-driven insights to optimize campaigns, refine strategies, and drive better results.
You are always kept in the loop with how your project is performing via regularly reports and 1-1 to one meetings to discuss any queries relevant to your campaign so we can tweak, ramp up or optimize your campaign to ensure you campaign runs smoothly and efficiently.